Public Speaking & Writing

First . . . Get Their Attention

"Thirty Great Openings & Two Easy Outlining Techniques"

COST: $15.00

Learn how to speak and write with ease, market your products and services, or even toast the bride and groom.

As a former English teacher, the three complaints I heard most often were:

  1. “I don’t know how to get started on my writing assignment.”
  2. “I’m just not creative. I can’t think of a good introduction for each key idea in my essay.”
  3. “Linking my ideas is hard because I still don’t understand how to make good transitions.”

Key Features

This fun, six-page “Super Guide” is packed full of essential information for speakers and writers.

Pages 1 & 2:
Each type of introduction is numbered and listed in columns. For example:

Thesis Statement: Scientists have discovered the existence of three separate neural pathways in the brain which form the very essence of romantic relationships: there is a pathway for attachment, another for care-giving, and, as many of us already know, there is a pathway for passion.

Statistics: 2% of men and 9% of women said they formed a significant relationship with someone they had met in a bar. 63% said they had met through friends. Now, if you’re doing the math, you’re probably wondering about that 7% difference.

Suspense: I’m 90 years old, and I’m happy to tell you that I finally figured out what the word “love” really means. But before I tell you all about that, I want to tell you a very different story about a very different kind of love—the kind you run from like your life depends on it.

Pages 3, 4, & 5:

  • The Satellite Mind Map
  • The Box Outline
  • The Vertical Outline
  • The subject that illustrates both outlines is particularly relevant — “Understand Stress & Create A Life of Harmony”

Page 6:

  • A complete summary of coherence
  • A comprehensive list of over fifty transitional words and phrases
  • Tips for writers and speakers

Key Benefits

Because the introductions are organized into thirty numbered categories, students and adults can quickly choose a suitable introduction for subjects, main ideas, and sub-points.

Having a comprehensive list of introductions with thirty examples on two pages makes “First . . . Get Their Attention” easy to handle, transport, and store.

"Love” is a fun theme that has universal appeal. It is particularly versatile in its suitability for marketing campaigns, freelance articles, and presentations. The thirty, light-hearted, thought-provoking examples will inspire users to be more creative in their own writing and speaking projects.

Introduction 12, “The Six Key Feelings,” highlights an often-overlooked category. Engaging audiences through feelings will inspire imaginative and dramatic introductions.

Most students and professionals want tips that are based on sound theory and real-life experience. “First . . . Get Their Attention” has an entire column of tips that includes specific details and examples to help writers and speakers excel at their craft. Because writers and speakers find transitions especially challenging, there are detailed examples of transitional sentences in The Box Outline and twelve categories of transitional words and phrases with numerous examples on the last page of the guide.

The Vertical Outline clearly illustrates unity and coherence. It emphasizes clarity and logic by assigning letters and numbers to sequence ideas.

The Vertical Outline performs double duty as a guide to writing and speaking, and as a guide to some of life’s common problems. Entrepreneurs and students alike will benefit from the commonsense approach to understanding stress and creating harmony.


The audience for this easy-to-understand, concise, Super Guide is international. First . . . Get Their Attention will appeal to writers and speakers of all ages, and from a broad range of occupations. Students and adults will appreciate its comprehensiveness and portability.

Educational Institutions — National & International

  • Colleges & Universities: English; Communication Arts; Marketing; Business Communications; IT; All subjects requiring reports, essays, and presentations

  • Grades 8-12: Language Arts; Business; Communications; Drama; Speech; Computer Science; All subjects requiring reports, essays, and presentations

  • Adult Education
  • Long-distance Education
  • Computer-based Learning
  • Elder Learning Programs
  • The Learning Annex (Fee-Based Learning Workshops & Courses)

Corporations & Small Business Entrepreneurs

  • Marketing Professionals
  • The Chamber of Commerce
  • Business Employees
  • Managers & Executives

Professionals — Individuals &Organizations

  • Consultants
  • Executive Coaches
  • Professional Speakers

  • Lawyers
  • Teachers

  • Psychologists
  • IT professionals
  • Healthcare Providers (Doctors, Physiotherapists, Dieticians, Nurses)

Political Organizations

  • Politicians - city, state, and national
  • Lobbyists
  • Fundraisers

Government Agencies

  • City Government Employees
  • Workforce Center Employees
  • Library Employees

Community Groups & Non-Profit Organizations

  • The Rotary Club
  • United Way
  • The Salvation Army
  • The American Heart Foundation


  • Ministers
  • Church groups

Individual Speakers

  • Banquets & Award Ceremonies
  • Graduations

  • Weddings & Anniversaries
  • Birthdays
  • Special Celebrations

  • Retirements
  • Funerals


  • Journalists
  • Freelance Writers
  • Authors

  • Creative Writers
  • Writers’ Groups
  • Presenters at writers’ conferences, courses, and workshops

Debating & Public Speaking Organizations

  • Toastmasters International
  • National Speakers Bureau
  • American Parliamentary Debate Association (APDA)

  • American Forensics Association (AFA) - sponsors competitive speaking
  • International Forensics Association (IFA) - a multi-national body whose competitors hail from colleges and universities around the world
  • National Forensics League (NFL) - the national organization within the United States for competitors in high school
  • National Catholic Forensics League (NCFL)

  • National Communication Association (NCA) - exists to assist professional communicators both marketplace and academic
  • National Parliamentary Debate Association (NPDA) - largest US college debate organization
  • Canadian University Society for Intercollegiate Debate (CUSID)

  • Association of Speakers Clubs (ASC) - British confederation of about 150 clubs that promote the skill of public speaking
  • The Rostrum (England) - Rostrum clubs aim to help their members improve their speaking and meeting skills
  • Rochdale Rostrum
  • Australian Rostrum
  • The Rostrum Voice of Youth (VOY) (Australia)

  • Belgrade Competition in Oratory
  • North American Public Speaking Championship
  • World Debating Championship

  • World Individual Debating and Public Speaking Championships
  • World Universities Debating Championship
  • The Independent Public Speaking Association (ISPA)

  • The IONA Debating Circuit is a series of university-level debating tournaments held in the Islands of the North Atlantic (IONA). It is one of the largest competitive debating circuits in the world, involving over 35 tournaments held at locations across the United Kingdom and Ireland each year.


  • Conferences, Conventions, Classes, Courses, Training, Lectures, Seminars, Workshops, PowerPoint Presentations, Keynote Addresses

  • Blogs, Web Sites, Web Cams, Bridgeline calls, E-zines, Teleconferencing over the internet, My Space, Facebook, Internet Books and Printed Materials

  • On-line Advertising

  • Journals, Magazine & Newspaper Articles, Newsletters, Brochures

  • Marketing, Publicity, Public Relations, Communications

  • Television, DVD’s, Radio, Conference calls, Video, Audio-visual